Epic Games Store Self Publishing

Epic Games Store Self-Publishing Closed Beta Opens Today!

By Epic Games Store

Sign up is now open to participate in a closed beta for a new suite of Epic Games Store self-publishing tools! These new tools streamline the process for developers to set up their own product pages, achievements, pricing, offers, and upload builds and updates on the Epic Games Store.

If you’re a developer and you’ve wanted to get your game on the Epic Games Store and in front of its 58 million monthly active users, submit your content for closed beta consideration by signing up here.
To date, we’ve only had a manual process that relied on the Epic internal team for each step in publishing the more than 650 games and apps currently available. With these new self-publishing tools, the games and app library of the Epic Games Store will grow faster than ever before. 

We’re excited to get the new process live and stress test the toolset with developer feedback during the closed beta. Check out the FAQ below for more details.


Self-Publishing Closed Beta FAQ


What are the Epic Games Store publishing tools?

They are a suite of tools within the Developer Portal for developers to set up their product pages, achievements, pricing, offers, builds, and updates on the Epic Games Store with less dependence on the Epic Games Store team.

Why are you doing a Closed Beta?

Our goal with the Closed Beta test is to stress test the toolset and improve it with developers’ feedback while increasing the number of games and apps on the Epic Games Store. This is the first step towards opening up the store so all developers can submit products.


Who is eligible for the Closed Beta?

All developers and publishers can submit their products for consideration in the Closed Beta. We will select new participants on a case-by-case basis. Games that are VR only and non-game products are not yet eligible for inclusion in Closed Beta.

Existing Epic Games Store developers and publishers should contact their Business Development Manager to discuss participation.

How do I participate in the Closed Beta?

Signing up for the Closed Beta and distributing your product through our Developer Portal is pretty straightforward.

Complete the Closed Beta Submission Form form located here. The Epic Games Store team will review all submissions for consideration.

If selected, the Epic Games Store team will contact you to begin the onboarding process:
  1. Complete required legal, tax, and bank ID verification processes
  2. Access the publishing tools to configure your product
  3. Submit your product for configuration review
  4. Once your product is approved, you are ready to launch!


What is required for publication?

Games with multiplayer functionality must support crossplay across all PC storefronts. This is because customers expect to be able to connect with their friends on the same platform, and breaking this expectation leads to a poor customer experience. You are free to use any solution for crossplay — your own, the free Epic Online Services, or any third-party system that is not locked to a particular store.

All products published on the Epic Games Store must launch, run, and be consistent with the product description presented to users via their Product Details Page (PDP).

What is prohibited content?

Products that contain prohibited content described below are not eligible for publication on the Epic Games Store. Additionally, published products receiving complaints about content that does not meet the criteria may be subject to re-review and removal from the Epic Games Store.
  • Hateful or discriminatory content
  • Pornography
  • Illegal content
  • Content that infringes on intellectual property you do not own or have rights to use
  • Scams, frauds, or deceptive practices, such as fake games or malware